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Technical SEO

All insights Technical SEO

Explore practical articles on technical seo, with guidance on design decisions, implementation and project planning.

43 related articles

Content Pruning framework for deleting, updating or merging old articles
Web Insights

Should You Delete, Update or Merge Old Articles? Content Pruning Is Not Mass Deletion of Low-Traffic Pages
Organization structured data for company names, logos and official identities
Web Insights

How to Configure Organization Structured Data so Google Understands Your Company, Logo and Official Identity
Product structured data, Product Snippets and Merchant Listings explained
Web Insights

How to Implement Product Structured Data: Stop Confusing Product Snippets with Merchant Listings
Google Video SEO: Helping Product Demos, Case Studies, and Tutorials Get Discovered — featured visual
Web Insights

Google Video SEO: Helping Product Demos, Case Studies, and Tutorials Get Discovered
Google Image SEO: Optimizing <img>, Alt Text, Filenames, AVIF, and WebP — featured visual
Web Insights

Google Image SEO: Optimizing , Alt Text, Filenames, AVIF, and WebP
Faceted Navigation Without the SEO Damage: A Complete UX and Crawl-Control Guide — featured visual
Web Insights

Faceted Navigation Without the SEO Damage: A Complete UX and Crawl-Control Guide
Optimizing Crawl Budget for Large Websites: Fix Low-Value URLs Only When Needed — featured visual
Web Insights

Optimizing Crawl Budget for Large Websites: Fix Low-Value URLs Only When Needed
How a corporate newsroom becomes a trusted, searchable content asset rather than a stream of press releases
Web Insights

How to Build a Valuable Corporate Newsroom: From Publishing Updates to Creating a Trusted Content Asset
With more and more pages on an corporate website, why does SEO need to redo the information architecture first? Search engines also need to understand the theme visuals of "which pages are the most important"
Web Insights

With more and more pages on an corporate website, why does SEO need to redo the information architecture first? Search engines also need to understand "which pages are the most important"
Will a website be "punished" by Google if it contains duplicate content? What enterprise websites truly need to address is the dispersion of signals and the repetition of page value and theme visuals
Web Insights

Will a website be "punished" by Google if it contains duplicate content? What enterprise websites truly need to address is the dispersion of signals and the repetition of page values

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